Wendy’s Continues to Reimage Restaurants
February 22, 2013
Dublin, Ohio-The Wendy’s Co. plans to reimage 200 of its restaurants in 2013. The company’s new store design, which is part of a larger effort to update and re-energize the Wendy’s brand, features bold, sleek, ultra-modern details, including lounge seating, fireplaces, flatscreen TVs, Wi-Fi and digital menu boards. So far, more than 75 restaurants have been updated, and the company plans to reimage 50 percent of its restaurants in North America by the end of 2015.