design:retail | Loblaw Tests Small-Format Concept

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Loblaw Tests Small-Format Concept
June 21, 2013

Brampton, Ontario-based Loblaw Cos. is testing a new, small-format discount banner, according to Supermarket News. The first Box by No Frills location opened earlier this month in Calgary. The 10,000-sq.-ft. store is smaller than No Frills’ typical 25,000-sq.-ft. format and offers mainly private-label goods, as well as deals on general merchandise. The company will watch the store’s performance to determine plans for potential additional rollouts.