design:retail | Build-A-Bear Workshop to Open 25 New Stores

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Build-A-Bear Workshop to Open 25 New Stores
April 18, 2013

St. Louis-based Build-A-Bear Workshop Inc. plans to continue expanding its new store design in 2013. The new store design, which features more interactive technology,  was introduced in six locations in the United States in fall 2012. This year, the retailer will open 20 to 25 stores that will feature the new design, including stores in Atlanta, Chicago and Peabody, Mass. The Atlanta store, slated to open on April 26, will be located in the Mall of Georgia. The Chicago store, scheduled to open May 3, will be located in Orland Square. The Massachusetts store will open in Northshore Mall on May 10. Currently, there are more than 400 Build-A-Bear Workshop stores worldwide.