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Eastman Chemical Co. Launches New Film Series
August 31, 2009
Kingsport, Tenn.-based Eastman Chemical Co. announced the launch of its new film series--short-format stories that highlight the drama, dynamic personalities and market success of Eastman’s customers. The first installment of this multi-part film series highlights the collaboration between Eastman and world-class designers, innovative CEOs and visionary entrepreneurs. The ongoing series will continue to explore how innovation and insight help solve the challenging problems of Eastman’s diverse customer base. The videos are available at www.eastman.com/insights.
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DDI visited the new JCPenney department store at Manhattan Mall in New York and spoke with store manager Joe Cardamone.Click here for a video of that conversation paired with a walk-through tour of the new store. For more on the JCPenney store, look out for DDI's November/December issue mailing out at the end of November.
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