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Saks Fifth Avenue to Open in Bahrain
November 10, 2008
New York-based Saks Inc. announced that it has expanded its international presence by opening its first licensed Saks Fifth Avenue store in Bahrain. The two-level, 57,600-sq.-ft. store is located in the Bahrain City Centre, an upscale development in Manama, Bahrain. The Bahrain Saks Fifth Avenue store is similar to the Saks Fifth Avenue stores in the United States in both product and service, while catering to local tastes and preferences. The store includes distinctive offerings from established and emerging American and international designers, and presents a collection of fine designer apparel for men and women, as well as jewelry, accessories, handbags, fragrances, cosmetics, intimate apparel, bridal, children's apparel and select gift items. The store will also feature Saks Fifth Avenue's 10022-SHOE salon. In 2003, the company entered into a license agreement with Style Avenue Middle East to open licensed Saks Fifth Avenue stores in the United Arab Emirates, Qatar, Kuwait, and Bahrain. The Bahrain location will be the third store opened under this agreement. The first location was opened in Dubai in September 2004, and a separate Saks Fifth Avenue men's store was opened in Dubai last June.
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DDI visited the new JCPenney department store at Manhattan Mall in New York and spoke with store manager Joe Cardamone. Below is video of that conversation paired with a walk-through tour of the new store. For more on the JCPenney store, look out for DDI's November/December issue mailing out at the end of November.
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