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Limited Brands Announces Bath & Body Works Canadian Locations
July 11, 2008
Columbus, Ohio-based Limited Brands Inc. has announced the locations of its first six Canadian Bath & Body Works stores, which are scheduled to open this fall. The stores will be located in the following Canadian malls: Erin Mills Town Center (Mississauga), Fairview Mall (Toronto), Stone Road Mall (Ontario), West Edmonton Mall (Edmonton), White Oaks Mall (Ontario) and the Yorkdale Shopping Center (Toronto). "Our acquisition of La Senza last year allows Canada to be our stepping stone into international expansion," said Leslie H. Wexner, chairman and CEO of Limited Brands. The six new Bath & Body Works stores are expected to create nearly 250 jobs in Canada.
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DDI visited the new JCPenney department store at Manhattan Mall in New York and spoke with store manager Joe Cardamone. Below is video of that conversation paired with a walk-through tour of the new store. For more on the JCPenney store, look out for DDI's November/December issue mailing out at the end of November.
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